Now trying to put things in perspective, lets consider a simple real life example of designing a house. Consider designing 4 houses. If you design using multiple choice alternatives for each component of the house, you'll end up with many more combination of designs than if you design using only a few concepts for each component. Thus using four interchangeable sets of each component, you could have 1024 unique house designs (theoretically at least!).
It also results in significant build up of knowledge which can be used for future design purposes. This is in comparison to just 4 unique houses you can design using only a few unique concepts. Another major advantage is that it also significantly improves the innovation to risk ratio i.e using the concept of interchangeable components, significantly improves the project success ratio.
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